Feel the magic of being special. In the Laloba shop in Amsterdam you can find traditional, colourful and black fashion and accesories. We select special items from all over the world, combining chic, gothic and steampunk. We create the finishing touch.

Laloba refers to the ancient legend of a woman who can create a spiritual lady wolf out of things she finds on the field. This creative spiritual power is what makes women special.

Elva de Bruijn was born in Lima and grew up in and around Amsterdam. Her design for fashion and accesories reflects her quest for beauty and a laugh.

Pallas Agterberg, working and living in Amsterdam, has lots of business experience but works as an artist. One thing you can say of her, she always does the unexpected.